PR

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Responding to blog attacks

BusinessWeek’s new Tech Beat blog has a post from Stephen Baker about the challenge corporates face in responding to blog attacks. It’s certainly an interesting issue since clearly a customer or commentator is entitled to…


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Airbus launches A380

Now this is a product launch: Airbus today launched its long-awaited A380 – attended by four country leaders and 14 CEOs from airlines and freight companies. Notice in typical fashion that Virgin steals a publicity…


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Banned buzzwords

The AP has a great story today about technology marketing buzzwords which all PR pros should avoid. It’s always a challenge in PR to select the right vocabulary which swiftly communicates meaning while avoiding baffling…


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RSS is essential for PR pros

Since CNN finally RSS-enabled its site this week, I thought it might be a good opportunity to re-iterate how important it is for PR pros to be using this technology to track breaking stories and…


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Heartaches of journalist bloggers

Wired published a great article today about the potential (or perceived) conflict between journalists’ personal blogs and the interests of the publications they write for. I discussed this from a PR perspective last week in…


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New business in a boom

Here’s an article in this week’s PRWEEK about new business. My wise counsel is included and distilled into one sentence (in bold right at the bottom – look hard), but still good to speak to…


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Companies which dooce

Boing Boing has produced a list of organizations which have fired people for blogging (or dooced them). It’s interesting to note the number of media organizations in this list. I wonder whether this is due…


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Blogging, journalism and credibility

Dan Gillmor is one of the keynote speakers at the forthcoming Harvard conference, Blogging, journalism and credibility. The interface between blogging and journalism is an interesting one, and I’m sure the conference will highlight many…


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Journalists who blog are outside editorial guidelines

Staff journalists often have their own personal blogs, where they cover similar beats as they do for their publication. These reporters use their blog to expand on issues raised in the publication, provide additional information,…


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Clients get creative

The FT has an interesting piece about clients poaching agency staff to fill in-house positions. It claims that "current levels of client poaching pose a major challenge for the industry." This makes little sense. Agency…