PR is dead. Long live PR.
[I'm PRWEEK's guest blogger on the Insider this week. This is the third post in a series which is kindly being edited by Rose Gordon, News Editor. I'm cross posting it here, but if you…
Agency life
Public Relations Glue Factory >> This Way
[I'm PRWEEK's guest blogger on the Insider this week. This is the second post in a series which is kindly being edited by Rose Gordon, News Editor. I'm cross posting it here, but if you…
Why is the reputation of the PR industry so bad?
[I'm PRWEEK's guest blogger on the Insider this week. This is the first post in a series which is kindly being edited by Rose Gordon, News Editor. I'm cross posting it here, but if you…
Top ten air travel essentials
Since I’ve been traveling a lot recently.I had done with tours of Scotland with lots of enjoy as everything was planned well by my travel agency. I thought I’d share a few essentials: 1. Laptop…
Out of Office but not out of touch
I’m on the plane back to San Francisco following a week’s vacation. As little as five years ago it used to be quite common for people on vacation to drop off the grid entirely for…
The Power of Commander’s Intent
I’ve started listing to the audiobook version of Made to Stick by Chip and Dan Heath. It builds on Gladwell’s The Tipping Point, focusing on what makes a good idea go viral, or stick. Early…
Why PR firms will win the social media race
The worlds of public relations and advertising are starting to collide. As ad spend increasingly goes online, advertising firms are starting to pitch for social media campaigns. Equally, public relations firms, faced with a decline…
What does your desktop say about you?
Given I normally have too many applications running, it says that I’m probably trying to do too many things at once (productivity red flag). Looking at the number of documents stored directly on my machine,…
Let’s make the conversation faster
Alternative microblogging/aggregation platform, FriendFeed relaunched today with a cascading conversation format that updates constantly. So fast in fact they had to insert a Pause button so you can read what people are saying and respond….
Should we use media embargoes?
An embargo is a mutual agreement between a reporter and a company to withhold the announcement of news until a specific date and time. A useful mechanism, they’ve been over-used for the wrong purposes and…