Archive for the ‘Technology’ Category
Following the launch of the iPhone 5 where the rumors were true, have we entered an era where Apple can no longer ‘wow’ us with its press events?
If you are a manager, should you be friends on Facebook with your team? The jury is out on whether it’s a good idea or not, but there are some areas of agreement and lessons to learn.
Since 2004, this blog has be hosted on SixApart’s Typepad platform. At that time Typepad was the easiest way to create and manage a personal or business blog. Over the last six years, it has fallen behind other platforms, most notably Wordpress with its large community of developers. Time to jump ship. In fact, long overdue.
I deleted Foursquare. I know it’s not cool to admit that, but it just didn’t add value for me.
I wanted to share the full video (38:19) of our crisis management in social media webinar which we held earlier this month. This is a recording of the entire session, but we’ll be running it live again in the near future if you’d like to jump in with questions. My thanks once again to everyone […]
Trade shows are important elements of the promotional mix. So how do you get the most from them? The primary goals of exhibiting at a trade show revolve around sales, branding (ie deferred sales) and partnership (ie sales channel, product development). Exhibitions also offer strong potential for press relations since you’ll typically have news and […]
A few quick takes from Day One of CES 2010 in Las Vegas, NV. There are some really innovative products on display (3D television, Augmented Reality), good attendance and certainly optimism about the year ahead. I shot this at the hotel on my laptop so apologies for the quality and lighting.
Communicators use email. A lot. In fact, it’s not uncommon for email to be the defacto means of correspondence with clients, media and the rest of the team. Many agencies use group email aliases to simplify comms, so it’s not uncommon to get over 400 emails a day. If each email takes an average of […]
We recently ran a poll to find the most popular social media monitoring services in use today. Over 1,450 votes were cast (thanks!). The results are fascinating, not least because one of the most popular wasn't even on our radar, and the most high profile firms didn't attract the most votes. So here we go. […]
You can set up an alert system to monitor blogs, comments, Twitter, the Web, video and tags for free. Here’s how in two minutes. More details here.